Evoke plc: A Comprehensive Overview
Founded in 1997, the company has grown to become one of the most recognizable brands in the sector, offering a wide range of products including online casino games, poker, sports betting, and bingo.
Evoke plc is publicly traded on the London Stock Exchange and has its operational headquarters in Gibraltar.
Key Facts:
- Founded: 1997
- Rebranded to Evoke plc: 2023
- Headquarters: Gibraltar
- Listed on: London Stock Exchange (LSE)
- Primary offerings: Online casino, poker, sports betting, bingo
- https://www.evokeplc.com/
Table of Contents
Major Brands Owned by Evoke plc
Evoke plc (formerly 888 Holdings) owns and operates several well-known brands in the online gambling and gaming industry. Here are some of their biggest and most recognizable brands:
- 888casino
- One of the world’s leading online casino brands
- Offers a wide range of slots, table games, and live dealer games
- 888poker
- A major online poker platform
- Hosts various poker tournaments and cash games
- 888sport
- Sports betting platform covering a wide range of sports and events
- Sports betting platform covering a wide range of sports and events
- William Hill
- Acquired by 888 Holdings in 2022
- Offers sports betting, casino games, and poker
- Has a strong presence in both online and retail betting markets
- Mr Green
- An award-winning online casino and sportsbook
- Known for its user-friendly interface and wide game selection
- SI Sportsbook
- A partnership with Sports Illustrated in the US market
- Offers sports betting services
- Wink Bingo
- Popular online bingo site
- Also offers slot games and instant win games
- Dragonfish
- B2B division providing gaming software and solutions to other operators
- B2B division providing gaming software and solutions to other operators
- 777
- Online casino brand targeting European markets
- Online casino brand targeting European markets
- Betbright
- Sports betting and casino platform acquired by 888 in 2019
Is Evoke plc a Good Company?
Evoke plc has established itself as a reputable company in the online gambling industry. It has won numerous awards for its products and services, and is known for its commitment to responsible gambling practices.
The company is licensed and regulated by various gambling authorities, which speaks to its adherence to industry standards and regulations.
How Big is Evoke plc?
Evoke plc is considered a large player in the online gambling industry. As of 2024, the company operates in several regulated markets worldwide and serves millions of customers.
In my list of top Online Casino Companies I listed it in 6th place.
What is Evoke plc in Gambling?
In the gambling industry, Evoke plc is a multi-product online gaming company. It offers a diverse portfolio of gambling products, including:
- Online casino games (slots, table games, live dealer games)
- Poker platforms
- Sports betting
- Bingo
- Social games
The company operates several well-known brands, including 888casino, 888poker, and 888sport.
What is the Future of Evoke plc?
The future of Evoke plc appears focused on several key areas:
- Expansion into newly regulated markets
- Continued investment in technology and product innovation
- Enhancing responsible gambling measures
- Potential mergers and acquisitions to strengthen market position
- Adapting to evolving regulatory landscapes in various jurisdictions
The company is likely to face challenges from increasing regulation and competition but is well-positioned to capitalize on the growing global online gambling market.
Who is the CEO of Evoke plc in 2024?
As of 2024, Per Widerström is the CEO of Evoke plc. He took over the role in October 2023, bringing extensive experience in the gaming and entertainment industries.
You can follow Per on Linkedin
Who Owns Evoke plc?
Evoke plc is a publicly traded company, meaning it is owned by its shareholders. Private equity group Clayton, Dubilier & Rice bought Evoke’s parent company, Huntsworth, in 2020 and inked a deal for Ashfield-owner UDG Healthcare the following year.
The company’s founders, while no longer directly managing day-to-day operations, may still hold substantial stakes.
How Much is Evoke plc Worth?
The market capitalization of Evoke plc can fluctuate daily based on stock market performance. As of 2024, the company’s market cap is in the range of several billion pounds. For the most accurate and up-to-date valuation, it’s best to check current financial reports and stock market data.
You can see value of Evole plc in the image below and on Yahoo.com.
Financial results in 2024 H1 are:
Revenue
- UK&I Online: back to growth and gaming +5%, but marketing investment not as effective as planned
- UK Retail: -8% against strong comparatives, +1% sequentially
- International: +2% in constant currency (ccy) with +11% (+14% ccy) growth across core markets, offset by sale of Latvia and focus on profitability in optimise markets
- Adjusted EBITDA -26% to £116m driven by lower gross margin (country and product mix), increased marketing, and broadly stable other opex given inflation and cost saving program timing
- UK&I Online: EBITDA -26% with 0.9ppt lower gross margin due to
product mix shift to gaming and increased spend on free bets,
coupled with c.£16m YoY increase in marketing
How Old is Evoke plc?
Evoke plc, in its original form as 888 Holdings, was founded in 1997. As of 2024, the company is 27 years old.
The rebranding to Evoke plc occurred in 2023, but this was a name change rather than the formation of a new company.
Where is Evoke plc Based?
Evoke plc’s operational headquarters are in Gibraltar, a British Overseas Territory.
However, the company maintains offices in several locations worldwide to support its global operations, including Israel, Romania, and the United Kingdom.
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